Monthly Archives: January 2011

How to Get Your Press Release Read By More Prospects And Reporters

A press release that gathers dust doesn’t help anyone. Your prospects and reporters need to find your press release when they search through Google. Here are 6 ways to make your press release stand out, above the competition, so you can get more qualified prospects visiting your website. Target a specific audience and put that [...]

Do You Make These Press Release Mistakes?

I used to believe that you should do your own publicity and press releases.  After all, who can tell your story better than you can? Turns out, I was wrong. I’ve spoken to thousands of people in the past year about writing press releases during my speeches at conferences and on teleseminars and webinars. Now [...]