branding

Press release generates media interviews for Houston Women’s Business Coach

“I was very impressed with Dan Janal’s PR Leads services. Together, we put together a press release that went out to over 40 news media outlets. The very next day, I had 3 reporters call me wanting additional interviews; and for several weeks afterward I dominated Google with certain keyword searches. Overall I was extremely pleased with this service - it really boosts exposure for small businesses, yet is reasonably priced. What an exceptional value!”

By | August 11th, 2011|branding, results|0 Comments

Press release tactics: Design Success University Proves the “Passalong Power of Press Releases”

You never know who is going to read your press release and make good things happen. GaIl Doby Gail Doby When Gail Doby, president of Design Success University used the PR LEADS Press Release Sender Program, she never thought she'd hear from, ASID, the leading association for designers. But she did.

By | June 18th, 2011|branding, press release, results|0 Comments

How can I alert employees each time we send out a press release?

It is important for employees to know when press releases are sent. For example: 1. They will know what is new at the company. 2. They will have something new to tell prospects and clients. 3. They will feel good that the company is moving forwward. 4. They will feel pride when the media release [...]

Are You Distributing Meaningless Press Releases?

Today's Guest Post is written by Marsha Friedman, President of EMSI Public Relations. The print media landscape has changed dramatically in the last two years. Most major daily newspapers no longer employ book editors or staff reviewers. They no longer have the space for reviews, nor the revenue to pay for a writer to cover [...]

How Much Hype Can You Put Into A Press Release?

Press releases are meant to be promotional pieces of communication that help you tell the world about your new products and services. Reporters and prospects expect a certain amount of self-promotion. But how much is too much? This article will show you six ways to improve your press releases so they get read and you get the attention you deserve.