press release

How do you measure the value of a press release?

When people ask “What can I expect from a press release?” I show them many ways a press release can help them get publicity, prospects, sales, or build their credibility.   These questions might help you focus on what’s important – and ROI measurement that you hadn’t considered.   ·      Did your press release help [...]

By | June 10th, 2014|press release, publicity thought leader|0 Comments

Publicity Consultant Dan Janal Shares Press Release Secrets on Publishing Profits Podcast Show

I’m a guest on today’s Publishing Profits Podcast Show. Here’s what they wrote to promote it: Dan Janal shares brilliant insights into how press releases work, how to use them for maximum effect, and some new and exciting ways to get publicity and exposure for yourself and your book. If you’re interested in media exposure [...]

Publicity expert Dan Janal appears on “The Real Deal with Jason Silverman”

My interview on “The Real Deal with Jason Silverman" is now live!  I shared lots of great advice on how to get publicity.  You can find the interview on Jason's website J. The name of this show is: How to Write and Use an Effective Press Release with PR Expert and Internet Marketing SuperStar Dan Janal [...]

By | November 18th, 2013|press release, publicity thought leader, resources|0 Comments

How Do You Measure the Value of a Press Release?

Setting realistic goals and expectations should be one of the first things any service provider does with a client. So, when people ask me how did their press release do? Or “What can I expect from a press release?” I show them numerous ways a press release can help them get publicity or prospects, or [...]

SEO Publicity Strategist Dan Janal Asks “Is Your Press Release Kosher?”

Dan Janal Google announced new requirements for press releases a few days ago. It’s taken a few days for the SEO community to wrap their arms around the newest rules and regulations. I wanted to boil it down so you know what to do and what not to do. I’ll spare you the [...]

Why You Should Convert Your Articles into Press Releases

Many people who want to get free publicity with press releases don’t do so because they think they don’t have anything to say. However, if you’ve been cranking out articles, you probably don’t realize you are sitting on a gold mine of content. That’s because you can rewrite your articles into press releases. If this [...]

By | September 24th, 2012|press release, press release writing, publicity thought leader|1 Comment

Author Gets Speaking Engagements Thanks to Press Releases from PR LEADS’ PressReleaseSender.com

How can an author get speaking engagements? Read this amazing story from David Koop! Some things to share with you. Coping Magazine is excerpting my bestselling Book; Cancer It’s a Good Thing I Got It! It is running in their July/Aug issue. We got this because of our press release with PR LEADS’ [...]

Should International Companies Send Press Releases to U.S. Media?

Several times a month I get emails from people in other countries asking if press releases printed in US publications can help them. The answer, of course, is yes. Here’s why small businesses all around the world need to market their services and get publicity in the U.S. 1.     You get credibility from appearing in [...]

Why You Should Convert Your Articles into Press Releases

Many people who want to get free publicity with press releases don’t do so because they think they don’t have anything to say. However, if you’ve been cranking out articles, you are sitting on a gold mine of content. You can rewrite your articles into press releases. If this sounds like you, read on to [...]