Dan Janal

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So far Dan Janal has created 102 blog entries.

Free Publicity Tactics: Building Trust with Your Customers with Case Studies

Press ReleaseStrategy ExpertDan Janal Nearly every public relations campaign can be improved by using a case study. A case study is a publicity tactic that shows how one or more of your clients have used your product or service and benefited from it. Prospects love to be convinced by reading case studies because [...]

By |2012-11-13T01:01:35+00:00November 13th, 2012|press release writing, publicity thought leader|0 Comments

Why You Should Convert Your Articles into Press Releases

Many people who want to get free publicity with press releases don’t do so because they think they don’t have anything to say. However, if you’ve been cranking out articles, you probably don’t realize you are sitting on a gold mine of content. That’s because you can rewrite your articles into press releases. If this [...]

Free Publicity Tip: Leverage Breaking News in Your Press Release

They call them “newspapers” for a reason: they contain news. But what can you do to get publicity if you or your company don’t create news? You can piggyback on breaking news to get free publicity for yourself or your company. Here are five proven publicity tactics to help you see your name in the [...]

Why Reporters Like Getting Story Ideas from Press Releases

Press releases are a great way for small businesses to get free publicity. Reporters scan press release distribution sites to find new ideas they can write about. Here are five reasons reporters like to read press releases. * Gives them ideas. As smart and imaginative as reporters are, every reporter will have writers block at [...]

Insurance expert closes more business thanks to press releases from PR LEADS PressReleaseSender.com

"I closed 25 percent more business because of the improved credibility from the press release and the places it was printed." His advice for you: Use your press releases and the reprints from the media web sites in your marketing materials. You'll get more credibility and will stand out from the competition when [...]

By |2012-07-22T22:37:13+00:00July 22nd, 2012|results|1 Comment

Author Gets Speaking Engagements Thanks to Press Releases from PR LEADS’ PressReleaseSender.com

How can an author get speaking engagements? Read this amazing story from David Koop! Some things to share with you. Coping Magazine is excerpting my bestselling Book; Cancer It’s a Good Thing I Got It! It is running in their July/Aug issue. We got this because of our press release with PR LEADS’ [...]

Should International Companies Send Press Releases to U.S. Media?

Several times a month I get emails from people in other countries asking if press releases printed in US publications can help them. The answer, of course, is yes. Here’s why small businesses all around the world need to market their services and get publicity in the U.S. 1.     You get credibility from appearing in [...]