Think about who's reading your press release - and how.
It's a great way to persuade your prospects you can help them.
You've already created the content Adapt and use it again. And again.
Look at it through the reporter's eyes.
Reporters can quote you without even having to call you.
Like you, reporters cannot "unsee" pictures. Neither can Google.
One of the most important things you can do as a business owner is to teach your clients how to use your product. It’s mission critical to do this, otherwise, people won’t realize the full benefit of the services they are buying from you. For me, it’s about teaching people how to use the publicity [...]
When people ask “What can I expect from a press release?” I show them many ways a press release can help them get publicity, prospects, sales, or build their credibility. These questions might help you focus on what’s important – and ROI measurement that you hadn’t considered. · Did your press release help [...]
I’m a guest on today’s Publishing Profits Podcast Show. Here’s what they wrote to promote it: Dan Janal shares brilliant insights into how press releases work, how to use them for maximum effect, and some new and exciting ways to get publicity and exposure for yourself and your book. If you’re interested in media exposure [...]
My interview on “The Real Deal with Jason Silverman" is now live! I shared lots of great advice on how to get publicity. You can find the interview on Jason's website J. The name of this show is: How to Write and Use an Effective Press Release with PR Expert and Internet Marketing SuperStar Dan Janal [...]