As the end of the year approaches, some people think of holidays, gifts and shopping. I think of year-in-review press releases and articles or opinion pieces. The year-in-review press release is a great way to get increased exposure and position yourself as an expert. This article will show you how to write a year-in-review press release and will also show you many ways you can benefit from it.
PR LEADS' press release service helped cancer motivational speaker and cancer author David Koop rise to the front page of Google. In fact, Koop's press appears twice on the front page of Google. The indexing occurred within 24 hours of the press release distribution.
We wrote a press release for JadaMichaels.com and positioned it for the search term "Chicago Lingerie Company." After the first day, it was on the second page, which is pretty good. After two days, it jumped to #3 on the first page. Today, it is the #1 result for a search of 19,000,000 web pages!
Google+ is hot. We positioned Sterling Ledet as "Google+ business leader." Google rated him second and third for that term based on the press release. Imagine what doing a press release can do for your branding and publicity!
The number one place where people go to look for information is the search engine. Will your press release be found? Here's a video from Ragan Communications that examines this issue.
Who says you can't get onto page one of a major search engine with a competitive keyword on a competitive day!
To get a press release printed, you don't have to make news, you can comment on the news or offer advice on how to deal with the news. Need help? Email me at firstname.lastname@example.org
There's nothing hotter in the tech universe than the iPad and its apps. I am thrilled to report that a press release we optimized for the CashMap app appeared in more than 50 media websites ansd that led to the company and its press release appearing in 5 entries on the first page of Google for the term iPad Personal Budgeting App. The listings including a link from CNBC.com and Consumer Electronics Daily News! Considering all the competition for apps and iPad, this is really primo!
It just looks like a promo tool for you. This is the part I don't understand. I'm reading it thinking, "So what?" Do you understand what I'm asking you? It's the same thing that stops me from writing press releases. I don't think they are news and no one would want to read them.
Do you make these mistakes with your press releases? Good press releases can be worth their weight in gold. A bad press release is as valuable as Fool's Gold. Be sure you don't make these blunders when you write your media release.