The number one place where people go to look for information is the search engine. Will your press release be found? Here's a video from Ragan Communications that examines this issue.
Who says you can't get onto page one of a major search engine with a competitive keyword on a competitive day!
To get a press release printed, you don't have to make news, you can comment on the news or offer advice on how to deal with the news. Need help? Email me at firstname.lastname@example.org
There's nothing hotter in the tech universe than the iPad and its apps. I am thrilled to report that a press release we optimized for the CashMap app appeared in more than 50 media websites ansd that led to the company and its press release appearing in 5 entries on the first page of Google for the term iPad Personal Budgeting App. The listings including a link from CNBC.com and Consumer Electronics Daily News! Considering all the competition for apps and iPad, this is really primo!
It just looks like a promo tool for you. This is the part I don't understand. I'm reading it thinking, "So what?" Do you understand what I'm asking you? It's the same thing that stops me from writing press releases. I don't think they are news and no one would want to read them.
A press release we sent out today on the dangerous effects of X-rays appeared on the first page of Google in the number 5 slot. Considering how competitive this word is, this result is quite a coup!
Do you make these mistakes with your press releases? Good press releases can be worth their weight in gold. A bad press release is as valuable as Fool's Gold. Be sure you don't make these blunders when you write your media release.
One of my clients sent me a press release today about "online education." You'd think that is a good term. In fact, 300,000 searches are made for that term in a month. But, when I did more analysis, I found that many other relevant keywords were being searched more often on Google. For example: distance [...]
Grief Expert Aurora Winter Jumps to #4 on Google for “Grief Expert” Term with PR LEADS Guaranteed Press Release Program
Grief Expert Aurora Winter issued a press release on February 14 and it appeared on so many web sites, including the Sacramento Bee, that her name shows up on the #4 position on Google for the term "grief expert." She was in good company. Among the top five sites were AOLhealth, 1800Flowers and allbusiness -- [...]