How can you get reporters to read your press releases? By writing headlines that are fantastic! My friend Jill Konrath wrote a great article about how to write great subject lines for sales letters and there was such great info there that I asked if I could share her article with my readers.
“What is the best day to send a press release” is a question I get every time I talk to a new client. It’s a fair question. All things being equal, why not send the press release to reporters when they are most likely to read it and when prospects are most likely to want to be looking for information?
Wow! I'm so impressed with how many news outlets have already picked up the press release which you submitted this morning! What a great response and I have you to thank! We're getting ready for a flood of traffic and interest, which we know will follow! Thanks so much for making this possible and we look forward to working with you again!
Companies from Canada, Australia, Malaysia, Thailand and Greece have used the PR LEADS Plus guaranteed press release service in the past month.
PR LEADS Press Release Service Helps Cancer Memoir Author Get Additional Publicity Beyond the Press Release
I just wanted to thank you for your help with our most recent press release. Our Google listing moved up to page one under several key search terms
Google+ is hot. We positioned Sterling Ledet as "Google+ business leader." Google rated him second and third for that term based on the press release. Imagine what doing a press release can do for your branding and publicity!
"Dan Janal helped me create an excellent press release to announce of my latest book. He was easy to work with and made some important suggestions to get the most from the release. The best part of it was how easy it was to do. Just a phone call and it was all taken care of. Thank you, Dan, for the great work that you do," said Shep Hyken, author of "The Amazement Revolution" (www.hyken.com)
It is important for employees to know when press releases are sent. For example: 1. They will know what is new at the company. 2. They will have something new to tell prospects and clients. 3. They will feel good that the company is moving forwward. 4. They will feel pride when the media release [...]
Question: Maybe you can answer one of my concerns. I have been directing my practice to prospects in the Philadelphia area. I am not sure what a national presence would bring. Let me know your thoughts. Cheers?